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What is CRM / ILM?CRM is an acronym that stands for Customer Relationship Management and ILM is anacronym that stands for Internet Lead Management. Both define how you create, developand manage relationships with your potential, current, and past customers. DealerLead Track’s web-based internet lead management CRM / ILM system utilizes technologythat creates lasting relationships with customers by prompting sales staff to contacta customer at the exact time a customer is looking to purchase, and creating satisfiedcustomers today and potential repeat customers tomorrow, leading to increased salesboth now and in the future. Running a successful new or used car dealership withouta focused lead management system or CRM / ILM is a difficult task.
Auto Dealer CRM SolutionDealer Lead Track is a complete web-based auto dealer CRM / ILM solution that ensuresthat your sales department accepts, catalogs, follows-up, and closes incoming salesleads properly for every customer. Successful customer relationship management,or CRM, does not benefit only your dealership. The customer also wins. Dealer LeadTrack’s web based auto dealer CRM /ILM solution guides staff to properly connectwith customers, creating lasting relationships for years to come. Auto Dealer CRM /ILM Solution for Sales Staff.
Dealer Lead Trackguides staff to capture important customer data and manages sales leads from theinitial contact throughout the entire sale. The productivity of both novice andseasoned sales staff improves with tools that consistently guide them through theimportant steps of each sale. When the sale is complete, Dealer Lead Track organizescustomer information into a long lead database allowing staff to follow up yearsin the future, creating repeat buyers. Auto Dealer CRM / ILM Solution to Improve Warranty Penetration.Dealer Lead Track guides staff to follow up multiple times after the sale if a warrantywas not purchased at delivery.
Multiple follow up attempts will increase warrantysales increasing profits at new and used car dealers. Auto Dealer CRM /ILM Solution for Management. A variety of managementreports assist in managing your dealership.
Utilize these reports to confirm thatsales staff work all leads properly from start to finish, track advertising to targetmarketing dollars and quickly adjust advertising campaigns to be more effective,track closing rates, and restock inventory for customers you are currently losing. Auto Dealer CRM / ILM Solution Creates Repeat Customers. A dealership’sbest resource is repeat customers; yet past customers are rarely contacted aboutpurchasing another vehicle. Dealer Lead Track creates contact reminders at variousfuture dates after the original sale to increase repeat customers, which leads toincreased dealership profits. Contact reminders also are created for Warranty andGAP follow up to increase back-end penetration rates. Auto Dealer Stand Alone CRM / ILM Solution. Dealer Lead Track isa stand-alone CRM / ILM solution for new and used car dealerships of all sizes.Dealers do not need to adjust any current providers from F&I, accounting, orweb site management.
Auto Dealer CRM / ILM Software or Auto Dealer Web CRM / ILMTraditional PC or Mac based CRM software is being replaced by web-based CRM / ILM,also known as “hosted CRM”, 'hosted ILM', “on demand CRM”, or 'on demand ILM'. Morecompanies than ever are rapidly moving to web based applications like Dealer LeadTrack because to be successful in today’s internet driven automotive marketplace,it is more important than ever to maximize every incoming customer lead and catalogevery customer interaction to improve customer relations.
With Dealer Lead Track’smonthly subscription pay-as-you-go CRM / ILM, there is no large up-front softwareinvestment that’s difficult to install and maintain. With Dealer Lead Track’s webbased CRM / ILM lead management system, all that a user needs to access the systemis a computer connected to the Internet. There is no software to purchase or install. Auto Dealer Web CRM / ILM Provides Value.Eliminates the need forexpensive software and the need to install software onto your computer.
With WebCRM / ILM there are no updates to install. Dealer Lead Track Web CRM / ILM systemis 100% up-to-date at all time. Auto Dealer Web CRM / ILM Offers Instant Access. Sign up now andimmediately utilize Dealer Lead Track, allowing instant implementation instead ofwaiting weeks or months for CRM Software to be customized and installed.
Hosted Auto Dealer CRM / ILM Allows User Easy Customization. Withan online Web CRM / ILM solution like Dealer Lead Track, customization is easy.Management can add or delete users, add or delete advertisers, set advertising budgets,setup incoming lead auto population from autotrader.com, cars.com, ebay motors,and auto by tel directly online via Dealer Lead Track’s easy-to-use “Dealer Dashboard.”. Web Based Auto Dealer CRM / ILM Features Painless Future Upgrades.Because future CRM / ILM upgrades are deployed on our servers, you’re always workingwith the latest version with our web-based CRM lead management system so upgradesare never a headache. Upgrades occur behind the scenes just like upgrades to yourfavorite websites like Google, Yahoo, and ESPN.To summarize:Web Auto Dealer CRM / ILM SolutionsWeb-based CRM / ILM, on-demand CRM, on-demand ILM, hosted CRM, hosted ILM, orcloud computing CRM / ILM all mean the same thing. These terms refer to the deliveryof CRM / ILM solutions offered by Dealer Lead Track over the internet. With WebCRM Solutions there is no expensive software to purchase, install, or maintain.Cloud Computing & CRM / ILM SolutionsThe future has arrived in the world of computers and cloud computing is that future.What does this mean for auto dealer CRM / ILM Solutions?Affordable monthly subscription plans with no up-front investment and instant deploymentis what cloud computing and Dealer Lead Track have brought to the auto dealer WebCRM / ILM Solution space.
Auto Dealerships of all sizes now benefit from cloud technologythat allow even the smallest stores to utilize similar tools that the largest autogroups use without any up-front costs or development.
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